As advertising has evolved, so has its business model. The concept of forming a consortium of the best talent from our various disciplines allows us to collectively have a stronger, more diverse “team”, yet manage and control costs because each team member has a stake in your success.
By keeping staff and associated overhead low, Obscura operates in a nimble fashion that allows for taking on a vast array of assignments. Each assignment or engagement is analyzed for the “challenge” and “solution”, and then the optimal team is assembled.
Critical to the continued success of our business model is the provision of a “single point of contact” for the client that assures each engagement operates efficiently and client interaction is streamlined to provide timely execution.